Allura Red AC is a synthetic red azo dye, also known as E129 and FD&C Red 40. It is used to impart red colour to foods and beverages. Other applications include colouring cosmetic and pharmaceutical products. The material is a red to dark red powder. The recorded grade is food. Packaging formats include 25 kg fibre drums and 500 kg big bags. Food use as E 129 is subject to the applicable food-additive specification and permitted-use conditions. Cosmetic use is subject to the applicable cosmetic-ingredient conditions. Pharmaceutical use requires the applicable pharmacopoeia grade.